3D colouring models

We designed a 3D colouring book in the shape of a bus, complete with a cover. The aim of the project was to create bespoke promotional items linked to the Volvo brand, featuring a miniature version of the specified model. We were also responsible for the production and packaging of the colouring books into sets.

The challenge was to create durable, lightweight packaging with movable parts and, above all, space to place the candy inside the coloring book. The result was a resealable candy pouch and a dump truck on which the candy was placed. The design was nominated for the Best Packaging of the Year award—Art of Packaging 2018!

A unique 3D package for sweets in the form of a cow is an original way to present and sell sweets, but not only. This practical packaging with a creative coloring function is for recipients of all ages. This product is a triple joy - an original packaging form, a creative coloring book, and a practical marketing tool in one!